This whole internet thing in the scheme of everything is pretty new, but when business moves so quickly and we have had the best part of twenty years to adapt to the web as a business tool, why does the internet inhibit our rational thinking?
Communication strategy
Planning For Professional Development
At the end of every financial year, our clients start to focus on professional development as part of their budgeting process.
Why Professional Services Firms Don’t Blog Well
In one month I had conversations with law firm, accountancy, IT and architecture partners complaining that their staff had nothing they could talk about.
They wanted to blog.
Is Social Media Derailing Your Project?
Our communities are sophisticated and sceptical with unprecedented access to information. If they missed the paper, the radio or evening news, they can get online and catch up on the story at a time that suits them.
Start the Conversation
I’ve recently been rewatching an early season of Mad Men, courtesy of the arrival of Netflix. There is so much I love about it, including many one-liners that still relate to our work today. In a recent episode, Don Draper told a client: “If you don’t like what’s being said, change the conversation.”
Without Knowing the Rules – Playing the Game is Impossible
One of the benefits of plane travel for work is solitude. As anybody with children will attest it’s one of those rare moments in life where you can have real quiet.
War, Theatre, Medical Research and Woolworths
I have long harboured a passion for the performing arts, in particular the theatre. I have the great honour of being on the board for Playlab, a long standing Queensland based Playwright development organisation and publisher.
Being Heard in a Crowded Market
Every day, 55 million status updates are made on Facebook, 500 million tweets are sent, and daily newspaper chiefs-of-staff receive 500 media releases.
Why Storytelling Works
Type in the phrase “top ten ways” into Google and you’ll get 227 million results in 0.48 seconds.
Yes, that’s 227 million times someone has come up with the top ten ways to do something.
