Stakeholder interviews are an effective way to gather rich data from your stakeholders using open ended questions. On the IAP2 engagement spectrum they are at the consult level: to obtain public feedback on analysis, alternatives and/or decisions.
stakeholder engagement
5 BIG considerations for BIG infrastructure projects
One look at a major Australian city right now and you’ll be sure to find big infrastructure projects in play. Infrastructure moves us, houses us, supports us, and entertains us. So, when it comes to major infrastructure it’s little wonder we need to engage with the...
If you think customer engagement is about driving sales, think again.
When it comes to your business, your customers are the most important when it comes to your bottom line. But they are also important for contributing to a business that they want to keep coming back to. Customer engagement is a whole lot more than doing market...
150,000 people engaged – Community insight #6 Meaningful engagement
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A strategy can fail without the will to drive it
Can a well-constructed and resourced strategy succeed without the will of those driving it? A good strategy, communicated, will keep things moving, but often it is an individual or group’s will, particularly ‘the sheer force of will’ that delivers the most...
Substance over slogans
When you think about some of the great marketing campaigns in the world, you think about the slogan and the catchy jingle. You know the ones – they give you ear worm when you turn on the TV or radio. Undeniably these slogans are great for the products they...
Think you know gaming? Drop that stereotype right now
You might think a typical gamer is a young male who spends hours gaming in their room, not seeing the light of day. This stereotype is not accurate, not even slightly. Around 60% of everyday Australians play video games daily, the average gamer is aged 34 years, and...
Facilitation: behind the scenes
If you’ve ever been to a facilitated workshop or event you’ll be familiar with the role of the facilitator: the person who welcomes everyone, encourages participation in engagement activities, introduces guests, highlights the key messages of the speakers, asks...
Engagement tools: paper vs digital. Which is better?
In recent years digital engagement has really taken off with people experimenting with new technologies that make engagement activities more accessible and sustainable. As leaders in the digital engagement sector, Articulous is often called upon to help clients who...
