Crisis communications

The toughest of projects

The toughest of projects

Last week, someone asked me what “tough projects” meant. It varies. It might be engaging on a policy change to address climate change, working on COVID, or working with communities experiencing really difficult community challenges like racism or domestic violence....

Always expect the unexpected.

Always expect the unexpected.

No, it will never happen to me.  We never do anything wrong. Everything will be fine. No need to expect the unexpected. These are the common complacencies that many organisations have. And rightly so, the majority of decent, hardworking, ethical and have the...

Managing Reputations In the Face of a Crisis

Reputation management doesn’t happen in a moment. It’s a three-stage process:

1. Building and maintaining reputations
2. Protecting reputations
3. Rebuilding reputations

Some are lucky and spend most of their time building and maintaining reputations. Others get stuck, toggling between protecting and rebuilding. And others never get out of crisis control, constantly defending their organisation and never getting the chance to be proactive.
Articulous has developed the RPCM Model for reputation management.