Here at Articulous we have been working on a very exciting start up project which promises to be a game-changer in the world of engagement and evaluation.
Communications
Communicating major change
It is a fine line between engaging the troops and spooking the horses when your organisation is faced with significant change. I have been involved in a number of transitions, mergers and acquisitions and it really can be a scary time for teams. Maintaining a positive organisational culture is key to change success. So how much is too much information? What is important to those working in the team versus the executive management who are managing the change?
Could a conversation with a computer change how we engage?
Conversational User Interfaces (CUIs), more commonly known as voice recognition tools or chatbots, have big implications for engagement professionals, and we should be excited – very excited. The question on my lips is not whether the rise of conversational interfaces can help us to engage, but how we can best use them to engage in meaningful ways.
Rise up NOKIA 3310 and be proud, old technology was amazing too!
If the rumours are true, and the NOKIA 3310 is set to be revised at the Mobile World Congress, this is an exciting time. I owned one of these delightful handsets, and it stood the test of time.
Could non-verbal expressions add value to an engagement campaign?
Communication is so much more than the spoken word. While many of us like to verbalise how we feel or think, it’s often the expressions that go with our words that add meaning. The question begs then, could we analyse only those expressions to gather rich and meaningful data?
Does media relations still matter?
Having just witnessed a year which has included U.S presidential election where the President-elect was routinely dismissed by the media and where the Brexit voters were scoffed at, has the mainstream media lost its influence?
Trumped by Social Media Memes – the Power of Commentary has Shifted
I love clever memes; I love how they can take a serious political outcome and turn it into a hearty belly laugh. They can lighten the mood in an instant and provide comic relief from what can be a seemingly endless flow of bad news. The power of commentary has shifted from mainstream media, to society in general. We choose what to write, share, take notice of, or ignore. We decide what matters on any scale. This is incredible power for ordinary people.
5 simple tricks to turn ‘No’ to ‘Yes’ and get your campaign off the ground
While communicators are intuitive when it comes to delivering successful campaigns, your campaign can be stopped in its tracks before you’ve had time to gather the team for a motivational high-five. A few simple tricks can help overcome these road blocks and get your campaign off the ground.
Is the communications team from the ABS ready to explode? They should be!
The Australian Bureau of Statistics (ABS) recently stated that it planned to actively prosecute Australians who had failed to complete their census within the allotted timeframe. Apparently there are up to one million Australians facing a fine for an incomplete census! There are questions that have to remain.
