Welcome to 2021
After a highly unusual 2020, our blog is back. During 2020, we focused on a few things that kept our attention away from blogging, notably working in COVID, home schooling, and making sure we had some time and space to take care …
Swing those digital doors wide open
We know times are tough right now. Many of our fellow citizens are feeling, well frankly, pretty low. But we also know during difficult times people can still feel connected and have a voice when you invite them in and show you are …
Codesign… the secret to building agreement and action
Picture it. You’re designing a new transport solution. Everyone knows we need to it, but no one agrees how to achieve it. Everyone agrees we need to cut the gridlock and improve public transport use, but one agrees how. Everyone is frustrated. …
“She’ll be right” because we’ll make it right
In a strange time, a strange thing is happening to our cultural fabric. Australians are redefining what it means to say “she’ll be right”. No longer does it mean we shrug things off or just hope for the best. It means “she’ll …
Customer Value Proposition
Who are you and what are you offering? You’ve got a great product but for some reason, it just isn’t getting the traction it deserves. Sound familiar? We all know organisations and people who spend a lot of time and valuable resources …
When you need an independent third party
Working across a range of projects for different sectors and organisations, Articulous is often called in to assist as an independent third party on often controversial and contentious issues as it doesn’t have a vested interest in the outcome. As an independent …
Talk is not cheap
For many years’ opinion polls have been used as the go-to tool to understand community attitudes and trends. But as we are increasingly seeing across the globe, the polls don’t always get it right. With a proliferation of opinion polls in the …
Behaviour change – more than a communications strategy
The fastest way to fail on a behaviour change project is to focus on bombarding people with information in the hope they’ll see the error of their ways and change their behaviour to make the world a better place. Although your message …
Clarity trumps assumptions in stakeholder engagement
“Clarity comes from engagement, not thought” – Marie Forleo This is one of my favourite quotes about engagement and it’s equally relevant to all types of stakeholder engagement whether it be customer, employee or community. It often seems easier to make assumptions …
Gain deeper insights with stakeholder interviews
Stakeholder interviews are an effective way to gather rich data from your stakeholders using open ended questions. On the IAP2 engagement spectrum they are at the consult level: to obtain public feedback on analysis, alternatives and/or decisions. …
5 BIG considerations for BIG infrastructure projects
One look at a major Australian city right now and you’ll be sure to find big infrastructure projects in play. Infrastructure moves us, houses us, supports us, and entertains us. So, when it comes to major infrastructure it’s little wonder we need …
If you think customer engagement is about driving sales, think again.
When it comes to your business, your customers are the most important when it comes to your bottom line. But they are also important for contributing to a business that they want to keep coming back to. Customer engagement is a whole …
Surveys – the good, the bad and the ugly
Surveys are the bed rock of any consultation activity. They’re a cost-effective way to get information that can be easily analysed providing valuable data to decision makers. The good High representation Surveys can gather a lot of feedback from a lot of …
Engagement tools: paper vs digital. Which is better?
In recent years digital engagement has really taken off with people experimenting with new technologies that make engagement activities more accessible and sustainable. As leaders in the digital engagement sector, Articulous is often called upon to help clients who want to be …
Engaging on Transport Infrastructure
“I’ve been yelled at. Threatened. Spat at. Cried at. I’ve felt in danger. I’ve felt frightened. I’ve felt exhausted.” That’s how one colleague has described her life as an engagement manager on a major road construction job. But it’s her perfect job. “I …
It’s a celebrity… get ME outta here!
When it comes to reality TV, celebrities sell. But when it comes to facilitation, sticking a celebrity out front won’t fool ‘em. And you might pay dearly for the mistake. …
Why staff, stakeholders and community are better at innovation: 5 Insights
The development of new app that will streamline compliance processes costs and save millions to an energy organisation, creation of a centralised system to map capability to automate HR processes, financial commitment by disparate parties to create a regional ecosystem to drive …
Project E
Here at Articulous we have been working on a very exciting start up project which promises to be a game-changer in the world of engagement and evaluation. …
Why an Ethical Approach to Engagement is Critical
Ethics in engagement is vital. We need ethics to keep the process open, honest, inclusive, far-reaching, respectful, fair, collaborative, and informative. Without ethics, people lose faith in the engagement process, they don’t trust it, they feel used, marginalised, unheard and irrelevant. …
Why exploring digital trends and applying intuition works
To be noticed in today’s avalanche of information, businesses need to engage an audience within seconds. This means cutting through by being intuitive, innovative and truly understanding the audience. Finding fast ways to communicate and using engaging content is essential. Digital strategies …
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