You live in a world where opinions rather than truth seem to carry the public mind. So the Hidden Persuaders take you behind the forces that do this. They are Dr John Harrison, Allan Bonsall and Amanda Newberry. First up, the Prince Harry and Meghan interview with...
Common ground is something that people agree about even if they disagree about other things (Merriam-Webster, 2018). It can be an important objective of community engagement where there is strong disagreement or conflict between groups. However, reaching common ground...
Having just witnessed a year which has included U.S presidential election where the President-elect was routinely dismissed by the media and where the Brexit voters were scoffed at, has the mainstream media lost its influence?
The key for business is to add value to logos and visual branding.
That value comes from communication which transforms a logo and brand into reality.
The perceived influence of the daily newspaper is out of proportion with the volume of its readership and numbers are dropping. However some editors and journalists would still have you believe that they are the sole king and queen-makers in our modern society.
According to media reports, The World Health Organization (WHO) recently issued a press release stating that the risk of processed meats such as bacon is as high as smoking when it comes to causing cancer.
In both engagement and communications the word sorry is one that is greatly under utilised.
In IAP2 and community engagement land there is a great saying that goes along the lines of; if you’re not at the dinner table you might be on the menu.
Thanks Mr Hockey, my ears are still ringing from the oversupply of rhetoric that went hand in hand with this week’s Budget announcement – “Have a go”, “Unleashing the opportunity”, “Engine room of new jobs”