Communication and data go hand in hand. Great communication should be informed by great data, and great data should be explained through great communication. But to really make the most of your data and deliver informed, targeted engagement and communication...
Digital Engagement
How to write a social media strategy
We firmly believe every business needs a social media strategy. That's because the way social media has evolved over the last two decades has shown how something that started as an information sharing platform quickly became a global phenomenon, and led the way in...
How hybrid engagement is changing the way we engage with our audiences
Since the beginning of the COVID-19 pandemic in 2020 the term “hybrid engagement” has become a buzzword. People are working from home, virtual events are more common, and digital collaboration communication technology has advanced more quickly that it may have done...
Swing those digital doors wide open
We know times are tough right now. Many of our fellow citizens are feeling, well frankly, pretty low. But we also know during difficult times people can still feel connected and have a voice when you invite them in and show you are willing to listen. By being...
“She’ll be right” because we’ll make it right
In a strange time, a strange thing is happening to our cultural fabric. Australians are redefining what it means to say “she’ll be right”. No longer does it mean we shrug things off or just hope for the best. It means “she’ll be right because we’ll make it right”. In...
Engagement tools: paper vs digital. Which is better?
In recent years digital engagement has really taken off with people experimenting with new technologies that make engagement activities more accessible and sustainable. As leaders in the digital engagement sector, Articulous is often called upon to help clients who...
Are online surveys dead?
You may have heard that online surveys are dead. Even though you’re constantly being bombarded with emails and website pop ups requesting your valuable input in the form of an online survey. How many of them do you simply ignore?
IoT Conference
Humans, technology and data in focus at the IoT conference Drones, self drive miniature smart cars, and smart data were highlights of the National IoT (Internet of Things) Conference in Melbourne on 4 June. Amongst the smart gadgets, it was the human aspect of...
Artificial Intelligence: Is it something to fear or favour?
I am intrigued by the fear of a potential technological revolution. Will technology steal away my livelihood? Will it mean we are devoid or lacking of skills required to fully embrace new technology?