Tackling tough problems – improving staff morale
The executive manager shook his head. “I don’t know what to do. The annual staff survey results aren’t good. Staff morale is falling.” It wasn’t the first year. Morale had fallen in previous surveys. What should they do? At that point nobody …
Behaviour change
In 2020, the critical importance of behaviour change became apparent. Especially in the sectors of health, mental health, disaster resilience – all which featured so heavily during 2020 – engagement can and does change the way people think and act. By engaging …
Welcome to 2021
After a highly unusual 2020, our blog is back. During 2020, we focused on a few things that kept our attention away from blogging, notably working in COVID, home schooling, and making sure we had some time and space to take care …
“She’ll be right” because we’ll make it right
In a strange time, a strange thing is happening to our cultural fabric. Australians are redefining what it means to say “she’ll be right”. No longer does it mean we shrug things off or just hope for the best. It means “she’ll …
Customer Value Proposition
Who are you and what are you offering? You’ve got a great product but for some reason, it just isn’t getting the traction it deserves. Sound familiar? We all know organisations and people who spend a lot of time and valuable resources …
When you need an independent third party
Working across a range of projects for different sectors and organisations, Articulous is often called in to assist as an independent third party on often controversial and contentious issues as it doesn’t have a vested interest in the outcome. As an independent …
Talk is not cheap
For many years’ opinion polls have been used as the go-to tool to understand community attitudes and trends. But as we are increasingly seeing across the globe, the polls don’t always get it right. With a proliferation of opinion polls in the …
Behaviour change – more than a communications strategy
The fastest way to fail on a behaviour change project is to focus on bombarding people with information in the hope they’ll see the error of their ways and change their behaviour to make the world a better place. Although your message …
Always expect the unexpected.
No, it will never happen to me. We never do anything wrong. Everything will be fine. These are the common complacencies that many organisations have. And rightly so, the majority of decent, hardworking, ethical and have the right processes in place and do …
Clarity trumps assumptions in stakeholder engagement
“Clarity comes from engagement, not thought” – Marie Forleo This is one of my favourite quotes about engagement and it’s equally relevant to all types of stakeholder engagement whether it be customer, employee or community. It often seems easier to make assumptions …
If you think customer engagement is about driving sales, think again.
When it comes to your business, your customers are the most important when it comes to your bottom line. But they are also important for contributing to a business that they want to keep coming back to. Customer engagement is a whole …
Think you know gaming? Drop that stereotype right now
You might think a typical gamer is a teen or 20 something male who spends hours on end in their room, not seeing the light of day. This stereotype is not accurate, not even slightly. Around 60% of everyday Australians play video …
Why everyday people turn up to solve community problems
It was a Saturday morning. The first day in a four-month process for members of a citizen engagement process to tackle a very tricky issue. …
IoT Conference
Humans, technology and data in focus at the IoT conference Drones, self drive miniature smart cars, and smart data were highlights of the National IoT (Internet of Things) Conference in Melbourne on 4 June. Amongst the smart gadgets, it was the human aspect of technology that was brought …
Articulous goes global
May was a busy month for Articulous team member Rob Gravestocks who spoke at conferences in Melbourne and Beijing. Rob spoke on community resilience in the face of climate change at the Climate Adaptation 2018 Conference in Melbourne. Mounted by the National …
Help stamp out burnout in a 24/7 world
You know them. They left the office at 10pm, kept working overnight and they’re back in the office at 6am. By then they’ve already scanned what was trending, the media clippings and their emails. Breakfast was a double shot coffee. But it …
Engaging on Transport Infrastructure
“I’ve been yelled at. Threatened. Spat at. Cried at. I’ve felt in danger. I’ve felt frightened. I’ve felt exhausted.” That’s how one colleague has described her life as an engagement manager on a major road construction job. But it’s her perfect job. “I …
Five things every community engagement person should stop doing
Every day and in every industry we are continually adding ideas or processes. But so often we forget to delete. When we review or audit community and stakeholder engagement within organisations, we see how passionate our engagement colleagues are. Their passion for …
We know how to manage complex change
Climate change is an issue facing all of us. Community awareness and engagement around how to deal with climate change is something that a number of councils are working towards. Articulous recently worked with Moreton Bay Regional Council to plan how to …
When engagement gets tricky: tips to get you across the line
When engagement gets tricky: tips to get you across the line A question we hear time and time again from our clients is how to tackle difficult engagement. Whether it be highly emotional issues, opposing viewpoints, lack of strategic direction, or differing …