All posts tagged Messaging

Be Prepared: the new way to beat an Australian Natural Disaster

In our work it is clear that the disaster story is switching focus from recovery to preparation. When it comes to the behaviour of individuals, being prepared also saves lives. From a communication perspective it has its challenges.

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Will This Bacon Sandwich Kill Me? Don’t Risk Misrepresentation

According to media reports, The World Health Organization (WHO) recently issued a press release stating that the risk of processed meats such as bacon is as high as smoking when it comes to causing cancer.

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